Wikipedia about laser printing
Laser printing is an electrostatic digital printing process. It produces high-quality text and graphics (and moderate-quality photographs) by repeatedly passing a laser beam back and forth over a negatively charged cylinder called a "drum" to define a differentially charged image.1 The drum then selectively collects electrically charged powdered ink (toner), and transfers the image to paper, which is then heated in order to permanently fuse the text, imagery, or both. As with digital photocopiers, laser printers employ a xerographic printing process. However, laser printing differs from analog photocopiers in that the image is produced by the direct scanning of the medium across the printer's photoreceptor. This enables laser printing to copy images more quickly than most photocopiers.
Źródło: https://en.wikipedia.org/wiki/Laser_printing
Printing once and today
Printing is needed, no one has doubts about it, but are they just as necessary as 20 years ago? This is a debatable issue, but certainly the market needs and consumer demand have changed a bit.
The production of marketing materials increased significantly - leaflets, banners, promotional leaflets, and advertisements - and decreased the production of books and magazines, mainly due to the popularization of the Internet. Will we wait for the times when printers, DTP operators and printing house owners will have to look for a new job?
Advertising on the car? Why not
Mobile advertising on the car is a good idea for a local company to advertise. Such stickers on the body or even paint the entire company car in advertising. However, as everything can be overdone here too, so it is not worth refocusing the subject.
Sometimes it's enough to use a simple sticker with the logo and phone number, which can be easily ordered from your local printing company. Most of them also offer low advertising stickers, which can be useful in any company.